Slay Queen

welcome to my profile

i'm Khushboo Mulani Founder & ShEO -
Slay Media.

Creative Agency : We're a team of strategic thinkers working globally with emerging brands. We believe that progress requires you to push boundaries.

Bajaj Finserv

Bajaj Broking

DSP Mutual Fund

Angel One

Kotak Mahindra Bank

Turtlemint

Khatabook

Tata Trust

Paramparik Karigar

Manetain

Kaivalyadhama

Utopian Fit

DSP Mutual Fund

Bajaj Finserv

Bajaj Broking

Kaivalyadhama

Utopian Fit

DSP Mutual Fund

Women & Finance — Women’s Day Special.

Women & Finance — Women’s Day Special

A Women’s Day episode of Slay Station where I speak with Neil Borate, one of India’s leading personal finance journalists, about women and money — financial independence, emergency funds, insurance, and investing.

Building Slay Media — Founder Conversation

A podcast where I share the journey of building Slay Media, the culture we are creating, and my perspective on business, marketing, and what it takes to build brands that truly stand out.

My Story

The Journey of SLAY-ing!

Slay Media grew from zero to a twenty-five-person creative agency by focusing on fundamentals. People, systems, output.

My work sits at the intersection of strategy, operations, and creative execution. Copy (without the buzzwords) and Design move as one.

When they do, brands move faster.

25 ₊

Team Members

100 ₊

Projects Delivered

10 ₊

Years Experience

30 ₊

List of Clientele

What I Do

A little bit more about my forte...

Finance & Consumer Brands

I work comfortably across finance and consumer brands because I understand how businesses actually function.

Markets & Geopolitics

Obsessing over markets, geopolitics, D2C economics, and campaigns that force clarity is what I strongly believe in.

Strategy & Operations

Copy (without the buzzwords) and Design move as one. Strategy informs execution, and operations enable scale.

Creative Execution

In an age where tools are everywhere, execution is the real advantage. Less noise & more outcomes.

Experience

Work Journey

2022 - present

Founder & ShEO - Slay Media : Founded and scaled Slay Media, an AI-first creative marketing agency working with finance, fintech and consumer brands. Lead strategy, culture, and creative execution across the company.

2019-2022

Managerial Roles — Digital Marketing & Strategy: Worked across leading digital agencies in managerial roles, leading brand strategy, social media mandates, and digital campaigns for global brands and institutions including DBS Bank.

2018-2019

Senior Team Lead, Digital Marketing — Sharekhan (BNP Paribas Group): Led digital marketing initiatives, franchisee lead-generation campaigns, and investor engagement programs.

2016-2018

Creative & Content Roles — Digital Agencies: Started career in digital marketing and content strategy, creating campaigns and brand communication for consumer, media, and entertainment brands.